What we do?

Holland-based firm GlobActive provides high end travel marketing services. We assist destinations, (hotel) associations, hotels to receive more brand awareness, European market presence that will result in an increase of bookings and revenue.

Destination Marketing

Tourism Marketing & Sales

We are a representative agency offering our clients a wide range of effective business-to-business and business-to-consumer marketing and sales solving for hotels, destinations and other tourism companies such as (hotel)associations and destination marketing companies. Our objective is to grow market share and increase brand awareness for our clients.

Destination marketing

Digital marketing

All our digital marketing campaigns starts with a strategy. After we determine the strategy we make a tailor-made selection of the right digital marketing tools to maximize the effectiveness of the online marketing efforts. Our digital marketing services could include:

    • Retargeting campaigns
    • E-mail marketing campaigns
    • Social media management
    • Analytics consultancy
    • Content marketing
PR & Media

MICE Marketing & Sales

The MICE can be a difficult market to penetrate. Due to our long and good relationship in this market segment we are able to position your brand in the selected source markets. We have an extensive database overseeing the Dutch, Belgium, UK and Italian MICE- decision makers.  Our marketing and sales services towards the MICE could include:

    • Tailor made MICE sales calls
    • E-mail marketing campaigns
    • Attending dedicated MICE-events


We create tailor-made events for your touristic organization. The team of GlobActive travel marketing are experts in creating memorable MICE, trade & press events. Because of the long leading relationships with all key trade players in the European market the company has managed to organize successful:

    • Roadshows
    • MICE events
    • Activation (trade) events 
    • Sales missions